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Adobe Commerce development
Storefront design
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Adobe Commerce development

One Adobe Commerce backend for every channel you sell on

Run your website, app, in-store screens and marketplaces from one catalog, cart and order system, and change any frontend without touching the core.

Discuss a headless buildWhat’s included

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  • GraphQL, API Mesh and App Builder
  • Edge Delivery Services storefronts
  • React, Next.js and mobile apps
Web, mobile and kiosk storefronts connected through GraphQL and API Mesh to an Adobe Commerce backend

Headless commerce separates the storefront from Adobe Commerce: the platform still runs catalog, cart, checkout and orders, while a separate frontend calls it through GraphQL. It suits brands with several channels or a fully custom experience; for most stores that mainly need speed, a Breeze or Hyvä theme is the simpler choice.

How a headless request flows

The storefront and the commerce engine are separate applications that talk through one API.

ShopperOpens a product page on web, app or kiosk.
FrontendNext.js, React or Edge Delivery renders the page.
API MeshOne GraphQL endpoint combines the data sources.
Adobe CommerceCatalog, prices, cart, checkout and orders.
PIM & CMSRich product data and editorial content.

Why it matters

What one backend for every channel gives you

Many channelsWebsite, app, in-store screens and portals share one backend.
Frontend freedomModern frameworks without the Magento theme layer.
Built for changeIntegrations in App Builder and API Mesh keep the core clean.

Which approach fits?

ApproachBest for
Edge Delivery Services storefrontFast, content-rich stores on Adobe
React / Next.jsUnique brand experiences
Apps and kiosksExtra channels on one backend
Breeze or Hyvä (not headless)Most stores that mainly need speed

Headless adds a second application to maintain. If speed is the main goal, Breeze or Hyvä is usually cheaper.

How it works

What’s included

GraphQL APIsAdobe Commerce GraphQL for every channel.
API MeshCommerce, PIM, CMS and search in one endpoint.
App BuilderIntegrations and logic outside the core.
Edge DeliveryAdobe Commerce Storefront on Edge Delivery Services.
React & Next.jsCustom frontends with server rendering.
SEO built inServer rendering, URLs and structured data.

Is this right for you?

A good fit if
  • You sell through a website, an app and other channels from one catalog
  • Your design team works in React or Next.js
  • You want content and commerce combined on Adobe Edge Delivery Services
  • You are moving to Adobe Commerce as a Cloud Service
Probably not the right fit if
  • Your main goal is speed: Breeze or Hyvä is cheaper and faster to deliver
  • You do not have the budget to run and maintain a second application
What you receive
  • An architecture recommendation with costs
  • GraphQL and API Mesh set-up
  • The frontend with server rendering for SEO
  • Monitoring, deployment pipeline and handover

One backend, every channel

API Mesh combines Adobe Commerce with your PIM, CMS and search, so every frontend reads from one fast endpoint.

  • Works with Adobe Commerce as a Cloud Service
  • Existing PWA Studio sites reviewed
  • Core Web Vitals planned from the start

Next.js sites we have built

Live projects from our portfolio.

For your technical team

How we build it

The stack, standards and handover your developers can expect.

APIs
  • Adobe Commerce GraphQL and REST
  • API Mesh joining Commerce, PIM, CMS and search
  • Events and webhooks for integrations
Frontend
  • React or Next.js with server rendering
  • Edge Delivery Services drop-in components
  • Targets: LCP ≤ 2.5 s, INP ≤ 200 ms, CLS ≤ 0.1
Backend & hosting
  • Adobe Commerce 2.4.9 or Cloud Service
  • App Builder for logic outside the core
  • Varnish 8 and CDN caching for GraphQL queries

Questions before you book

Frequently asked questions

Is headless better for SEO?

Only if the frontend renders pages on the server and handles URLs, metadata and structured data properly. We build that in from the start.

Do I need headless to have a fast store?

No. Breeze or Hyvä make most Adobe Commerce stores fast at lower cost. Headless is worth it for several channels or a fully custom experience.

What about PWA Studio?

We review existing PWA Studio storefronts and advise whether to maintain them or move to Edge Delivery Services or a custom React or Next.js frontend.

Does headless work with Adobe Commerce as a Cloud Service?

Yes. The Cloud Service is API-first, and customisations move to App Builder and API Mesh, which fits a headless architecture.

What is the difference between headless and composable commerce?

Headless separates the frontend from the commerce backend. Composable goes further and assembles several specialised services, such as search, CMS and PIM, through APIs.

Do we need two development teams to run headless?

Not necessarily, but you do maintain two applications: the Adobe Commerce backend and the frontend. We can maintain both, hand the frontend to your team, or share the work.

What happens to our existing extensions?

Backend logic usually keeps working through the APIs, but extensions that only change the Luma frontend do not carry over. The audit lists which features need a GraphQL endpoint or a frontend rebuild.

Thinking about going headless?

Tell us your channels and goals. We will compare headless with a Breeze or Hyvä frontend for your case.

Book a free audit call

Free · No obligation · Reply within one business day